New York, NY — September 30, 2026 — PlaySight, a global leader in AI connected camera and sports video technology, today announced a partnership with the Anglo American Padel Cup, naming PlaySight the tournament's Official Streaming & Video Partner for its second edition, taking place February 4–6, 2027 at The Replay Club in Palm Beach County, Florida.
The agreement brings PlaySight's broadcast platform to the historic Great Britain vs United States rivalry, delivering professional streaming, automated highlights, and sponsor integration to the event. As padel's global audience continues to grow - with the Playtomic Global Padel Report citing a new club opening every 90 minutes worldwide - the partnership reflects PlaySight's expanding footprint across major international events and its role in bringing broadcast-quality production to the sport's biggest stages.
As Official Streaming & Video Partner, PlaySight will handle production from first serve to final point on Center Court. Matches will stream live to the Cup's YouTube channel or via PlaySight TV, bringing the competition to a global audience in real time. Live digital scoring will be displayed throughout the broadcast and sponsor logos and commercials integrated seamlessly into every stream, highlight, and replay.
Chen Shachar, CEO, PlaySight, said: “The USA and UK are two of our key strategic markets, so a rivalry as iconic as the Anglo American Padel Cup was a no-brainer for PlaySight to get behind. We're well aware of the precedent the inaugural edition set, reaching a media audience of over 9 million and establishing the benchmark for padel in the UK and USA. With PlaySight on board, we're hoping to take that to the next level — bringing the Cup's unique atmosphere to spectators everywhere, not just those on site, with a broadcast experience that matches the level of competition on court. We're proud to be part of it."
The Anglo American Padel Cup made history with its debut London edition in October 2025. Building on the famous 175-year-old Great Britain vs United States sporting rivalry that has covered sailing (America’s Cup), tennis (Davis Cup) and golf (Ryder Cup), the Anglo American Padel Cup set the standard for a new era of inter-nation sporting competition, becoming the most significant and impactful padel competition in the UK with an audience of 9.1 million.
The Cup has already attracted leading partners including Playtomic, Babolat and VanEck. The addition of Playsight further strengthens the tournament’s commercial platform and signals increasing interest from major global brands.
Anglo American Padel Cup Co-Founders Bill Ullman and Ben Nichols added: "Having PlaySight on board as our Official Streaming & Video Partner is a huge step forward for how fans experience the Cup. Their best-in-class streaming technology means every match, from the opening round to the final, will be produced and streamed to a professional broadcast standard — giving this iconic rivalry the platform it deserves as it grows on both sides of the Atlantic."
ENDS
About PlaySight
PlaySight's AI-powered camera and video platform serves racquet sports worldwide, giving athletes, coaches, teams, and leagues connected tools for broadcasting, instant replay, coaching, automated highlights, and performance analytics. With fixed, portable, and multi-angle production options, PlaySight technology , first introduced as the AI SmartCourt™ in 2014, is installed on thousands of padel, pickleball, and tennis courts globally.
PlaySight's AI-powered camera and video platform serves racquet sports worldwide, giving athletes, coaches, teams, and leagues connected tools for broadcasting, instant replay, coaching, automated highlights, and performance analytics. With fixed, portable, and multi-angle production options, PlaySight technology , first introduced as the AI SmartCourt™ in 2014, is installed on thousands of padel, pickleball, and tennis courts globally.
About the Anglo American Padel Cup
Launched in London in October 2025, the Anglo American Padel Cup is the first-ever Great Britain vs United States padel competition, igniting a bold new chapter in one of sport's most iconic rivalries. The competition returns for its second edition in February 2027, hosted at The Replay Club in Palm Beach County, South Florida. Showcasing elite talent across Open and Age Group categories (40s, 50s, 60s), the Cup will expand from 64 to 104 players, introducing deeper men's and women's fields alongside a new University Division. The Anglo American Padel Cup celebrates world-class competition while strengthening the cultural and sporting ties between Great Britain and the United States.
Launched in London in October 2025, the Anglo American Padel Cup is the first-ever Great Britain vs United States padel competition, igniting a bold new chapter in one of sport's most iconic rivalries. The competition returns for its second edition in February 2027, hosted at The Replay Club in Palm Beach County, South Florida. Showcasing elite talent across Open and Age Group categories (40s, 50s, 60s), the Cup will expand from 64 to 104 players, introducing deeper men's and women's fields alongside a new University Division. The Anglo American Padel Cup celebrates world-class competition while strengthening the cultural and sporting ties between Great Britain and the United States.
Media Contact: Ben Nichols, Padel 22 / Anglo American Padel Cup, ben@padel22.com, +1 (253) 418-2390